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Features

Which 5 design trends are most useful for marketing in summer 2022?

It is never too late to include design into your marketing plan, especially in the context of a new season. Here are five of the most promising design ideas for summer 2022 (with examples) to assist your organisation in meeting and crushing its...

Posted by: Chris Bicourt
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Inspiration

The RA Summer Exhibition: "I could do that - but I've got talent"

You've got a little less than a week to get yourself down to the Royal Academy to marvel at the wonders of the Summer Exhibition. Or do I mean wonder at the marvels? Or neither? Do I mean marvel at the lack of talent - or the extraordinary choices of...

Posted by: Ashley Morrison
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Leaders

Making brands impossible to ignore with White Bear | #CompanySpotlight

For this week’s company spotlight, we’re talking to Kelly Mackenzie, Founder and CD of White Bear. She founded White Bear seven years ago after working on global Cornetto rebrand at Carter Wong. White Bear was founded based on her passion...

Posted by: Creativepool Editorial
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Industry

UK Creative Festival Launches Summer 2021

Use the code Pool21 at checkout to obtain a 25% discount on Festival Passes! The UK Creative Festival 2021 will launch this summer at Dreamland, Margate. Taking place over three days (September 8th,9th,10th) the festival will celebrate the best of...

Posted by: Creative Circle, Creative Foundation & The UK Creative Festival
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Workshop

Portfolio critique: A trip to Summer camp

This year, we were fortunate enough to have an awesome intern by the name of Summer Campbell. She was brave enough to let me review her portfolio on the channel so, without further ado, let's get started. Leave any feedback you have for her below...

Posted by: Kevin Forister
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Leaders

Are white male creative directors ruining advertising?

The reason 89% of advertising is forgotten is because white men in London are the ones making the ads, according to Paul Mellor, owner and design director at Mellor&Smith. It’s all well and good for business leaders like Cindy Gallop and Sir...

Posted by: Ryan Watson
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Workshop

Photoshop tutorial: Colourising black and white photos

Colourising black and white photographs can infuse life and a new point of view to the photo that has not been seen before. In today's photoshop tutorial, I will show you some simple tools to add a punch of color to photos from our past.

Posted by: Kevin Forister
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Leaders

Ad trends 2019: Carl White

Global CEO and co-founder of Nano Interactive, Carl White, talks about a shortage of talent and encourages greater collaboration in his thoughts for the year ahead. What will be the biggest trends in 2019 in your field? I expect to see massive...

Posted by: Creativepool Editorial
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Leaders

Studio Moross design colourful summer campaign for Dreamland Margate

Studio Moross has designed a new 2017 summer campaign for the Dreamland Margate theme park, which uses bold illustration and bright colours to set itself apart from the bigger, less special boys (Alton Towers, Thorpe Park etc) as a truly unique and...

Posted by: Creativepool Editorial
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Leaders

Sadiq Khan and celebrity friends declare London open for summer

A stellar line-up of stars from the worlds of sport, music and entertainment today joined the Mayor of London’s campaign to tell the world that London is open for summer. As part of the ongoing #LondonisOpen campaign, a short 50 second video...

Posted by: Creativepool Editorial
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Leaders

Frontier lager kicks off summer partnership with Time Out London

Fuller’s craft lager brand, Frontier, recently revealed the details of its summer 2017 partnership with Time Out London, set up by media agency UM London. The new partnership combines Frontier’s core passion points of music, food and...

Posted by: Creativepool Editorial
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Leaders

krow promote colourful summer exhibition at the Natural History Museum

To support the Natural History Museum’s brand new major summer exhibition, Colour and Vision, krow, a partner agency with the Museum for the past 8 years, has created a striking new outdoor, press and digital marketing campaign. This highly...

Posted by: Creativepool Editorial
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Leaders

Leo Burnett herald an unpredictable summer for a rebranded Co-op

The Co-op officially launched its Summer TV campaign this week, and it's a bit of a corker! “Be as unpredictable as the Summer” from Leo Burnett is kicking off with a 40-second commercial, accompanied by four 10 second ads, which together...

Posted by: Creativepool Editorial
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Inspiration

Focal Point: Celebrating Red, White & Blue with Crispin Finn

Crispin Finn aka Anna Fidalgo and Roger Kelly, are a London based duo obsessed with creating beautiful bits of design, illustration and typography in red, white and blue. Check out thier iconic cocktail screenprints...we're obsessed. So first off,...

Posted by: Kate Lewin
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Leaders

Finding the best GIF of summer

The travel website Booking.com is on a mission to find and GIF the best shots of the summer, and find out who effectively “Won summer” in the process. Over eight days the site is partnering with leading digital artists to GIF the greatest...

Posted by: Creativepool Editorial
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Leaders

End this summer with a feast for the senses at the Tate Sensorium

Visitors to the Tate Britain are in for a truly sensory experience this year with the upcoming Tate Sensorium exhibition, which is due to run from the 26th of August until the 20th of September this year. The pioneering new exhibition was the winning...

Posted by: Creativepool Editorial
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Leaders

Redfoo leaves LMFAO for a summer in Malibu

In a move some might see as a little on-the-nose and others might see as a pretty decent fit considering his “Party rocking” reputation, former LMFAO DJ Redfoo (known as Stefan Kendal Gordy to his loved ones) has been named as the brand...

Posted by: Creativepool Editorial
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Leaders

Marmite spread the love this summer

Marmite have been milking the “Love it or hate it” tagline for decades now, to the point where it was actually starting to wear a little thin. This summer however, the brand is launching a limited edition summer spread, and to market it, they've...

Posted by: Creativepool Editorial
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Inspiration

Alex Tait illustrates Carling Zest's vibrant Summer campaign

Have you spotted Carling Zest’s latest advertising campaign whilst out and about this Summer? The vibrant and eye-catching images were illustrated by jelly's one and only Alex Tait, to enhance Carling Zest’s positioning as one the UK’s...

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Leaders

Proximity promote water safety this summer

This week sees the start of a second summer for Beach Smart, the communications programme from the RNLI (Royal National Lifeboat Institution) that targets young families and educates children about safety on the beach, which will prove especially...

Posted by: Creativepool Editorial
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Leaders

How to WING IT this summer

Wieden+Kennedy Amsterdam has teamed up with AKQA London to get people out and about for the holidays in a new integrated campaign for Booking.com, the online travel agency. The campaign encourages spontaneity, with Booking.com urging people to get...

Posted by: Creativepool Editorial
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Leaders

White Lodge collaborate with James Long x River Island at LFW

White Lodge, the award-winning creative direction and production house for the fashion, luxury and lifestyle industries, recently announced that Dutch director Menno Fokma has been added to their growing roster of clients and unveiled the first piece...

Posted by: Creativepool Editorial
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Industry

Creative Industry End of Summer Bash: Pool Party 2014

The Creativepool Team believe it’s time for the creative industry to have an End of Summer Bash: Pool Party 2014! Watch Creativepool and friends take over Shoreditch on Wednesday the 10th of September. Look out for our Ubiquitous Taxis, the...

Posted by: Creativepool
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Features

Spotlight... Nick White, Digital Designer

"I'm a Middleweight Digital Designer with a specialism in all things mobile; be it apps, sites, ads or tablet stuff. I'm currently getting to grips with the responsive design trend that is taking over the world and am making a concerted effort to...

Posted by: Creativepool
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Inspiration

#MemberSpotlight on product designer Rajeev Karemane

How did you first get into the industry? I was born in small village in western ghats of Karnataka India. When I was 10 years old, I used to create collages by cutting out people's photos from newspapers and magazines, mixing and matching them in...

Posted by: Creativepool Editorial
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Inspiration

Dipping an OREO into marmite with style | #BehindTheIdea

OREO has launched a new campaign celebrating all the different and playful ways people eat the iconic cookie and encouraging them to share their quirky rituals and pairings. Highlighting the unique ways UK consumers enjoy their OREO cookies, the...

Posted by: Creativepool Editorial
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Inspiration

Ads that made history - Meet the superhumans | #HistoryMonth

It’s been ten years since the Olympics and the Paralympics came to London and completely changed the way I felt about my country for a few months. You see, I’ve never been much of a patriot and am of the firm opinion that nationalism is a...

Posted by: Benjamin Hiorns

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